LEAD GENERATION

"Every Closed Customer, Was First An Open Lead"
It’s all about finding new business leads that can be closed at less cost than the business is worth. Each method and lead generation process requires different levels of commitment, skills, time, and financial investments. Each has its own hurdles that must be overcome. Discover what's right for your business, and learn to maximize profits using portfolio management practices.

Essential Lead Generation
Things Have Changed A few years back, lead generation campaigns were based on direct mail, radio advertisements, newspaper and yellow page ads, email blasts, telemarketing camp...

Defining Your Best Lead
How do I define my best leads to efficiently identify buyers for quicker revenues? Sales and Marketing should work together to define what is a sales-ready lead. To define it, you first must create a profile of your ideal customer...
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Articles For The
Our Lead Generation Services

"Hi, you probably already know that only 5% to 15% of web inquiries are truly sales-ready leads, resulting in unprioritized opportunities that either are given too much focus, or are ignored. Business owners then must choose between putting additional money into sales activities, or into marketing activities. Poorly conceived and executed lead generation is a major barrier to business growth."
"Unlike other approaches, at The Agency, we use tightly integrated best-practices in Market Sensing, Knowledge Curation, and Business Operations so you can compete against larger marketing organizations. We can identify your ideal customers with laser-like focus, initiate conversations, and nurture relationships, while making your leads sales-ready."
"Due to our ability to share marketing costs between multiple clients, process automation, and workflow templates, we reduce the time required to accomplish social marketing objectives. We deliver more marketing value, in less time, at less cost!"
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