MEASURE, ANALYZE, & UPDATE

"You Can’t Manage What You Don’t Measure.”

   You need to measure your website’s performance as part of continuous improvement and market responsiveness. From these measurements you gain insight into what’s working and what needs attention. Measures provide focus and analysis capabilities needed for effective website management. With new strategies in hand, update your site, and begin again!

Our Measuring Services

"Web Construction in context of Social Marketing has some unexpected issues.

Much of the value produced is intangible without measures. Much of the deliverables are perishable and cannot be inventoried. Much of the results produced are in the form of heterogeneous output that must be analyzed. Our services often involve simultaneous production and consumption.

Our web construction service contains a component of measure framework, and analysis guidelines followed up with modification, tailoring, and updates. In short, a systematic service offering tangible value to your social marketing efforts.

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